Boot Camp Day 4: “How to use the power of attraction marketing”
Amateurs are easy to spot …
They’re the ones wearing buttons to the grocery store, pitching their work buddies on some new product or get-rich-quick scheme, and inviting people over to their homes for a “meeting”.
Amateurs “try” to sell.
Amateurs are in the “convincing” game.
On the other hand, professionals, work smarter and they leverage their efforts through marketing.
Professionals don’t ‘pitch’. They “attract”.
You see, “marketing” is king. If you don’t believe us, let us prove it to you…
Let’s say that you have the chance to market what you think is the best new product in the world, so you have the company ship $20,000 of it to your front door.
Are you rich yet? Off-course not.
It’s just going to sit there. You ever hear those crazy stories about Amway guys who had garages bursting at the seams with boxes of products? Well, that happens because products don’t sell themselves.
Marketing does.
The entire marketing process can be summed up in three simple steps…
Step #1:
Build a prospect list. This is a list of the people who respond to your advertisements, signaling to you that they have an interest in what you offer. (By the way, NEVER waste your time trying to “convince” people that they need what you have).
Step #2:
Build a relationship with your list. People only ever buy from those they like, respect, and trust, no matter where you conduct your business. The best way to do that is to offer true, honest value.
Step #3: Market to your list. This is when you market products and services that will help the people on your list get what they want. Remember, this isn’t about you making money. It’s about you serving others (back to that “leadership” concept).
So those are the three primary steps to building a successful and profitable home business.
Now here’s the nice part… With CarbonCopyPRO you can completely automate these three steps.
The biggest mistake newbies make is that they fail to leverage the power of marketing, advertising and the Internet. Can you believe that some spend hours a day putting signs on street corners and dropping business cards in parking lots?
On the other hand, successful business owners in this industry (like us), utilize online and offline advertising methods like pay-per-click, ezine advertising, article and press release and video marketing.
24 hours per day, 7 days a week, our little army of ads is out there doing all of the prospecting work for us across five continents. We don’t bug our friends. We don’t bug our family members. We don’t hand out business cards, and we don’t waste my time calling low quality, deadbeat leads from lead vendors.
The tools CCPro provides ensure that we always have a long line of people contacting us on a daily basis wanting to join us.
Now, setting up these marketing pieces involves a very steep learning curve, and a very large measure of old fashioned hard work, but fortunately you won’t have to go through that alone. Because some of the best marketers in the WORLD are in CarbonCopyPro, and they’ve done much of the leg-work for us.
In fact, you’ll be able to start using the exact same marketing tools we do as soon as you are ready after you have activated your CarbonCopyPro business.
The thing is, to write ad copy and design your own proven and effective lead-generating landing pages would take the average punter years of learning, trial and error, and practice. Believe us, it’s half science, half dark art.
But rest easy, because with CCPro, it’s done for you in the first instance.
Now when it comes to advertising, it is very important that you match your message to the person. You’ll find that just about every other company out there only offers one or two “one-piece-fits-all” marketing tools that are designed for a general audience.
That’s amateur hour. If you follow these methods, you will be extremely well equipped…to do business in 1980.
At CarbonCopyPRO has developed different marketing tools which are suited to different types of people so the effectiveness of your marketing efforts are maximized. It is called “niche marketing”.
You may have landed on The Coffee House Letter landing page. This page is designed to target a specific group of people: Current home business owners who are over-worked and under-paid, pitching pills, potions and products for an M L M company.
Ironically, the vast majority of people in the home business industry fall into this category — which means that advertising your site online is extremely effective. You’ll be able to generate 10-20, strong leads per day following the instructions provided in the Pro “back office”.
You see, at the end of the day, we’re not really selling products, we’re selling a solution to people’s problems.
Let us explain…
People don’t buy a drill because they want a drill. They buy a drill because they want a “hole”.
Well, a home business is no different. People don’t WANT a home business, they want the BENEFITS that come with a home business — benefits like time freedom and a larger income.
None of our marketing pages or ads actually talk in any great depth about our “products”.
Why not?
Because people generally don’t care about the products or the company themselves. They only want the benefits that the company can bring them. And they are looking for a leader to show them how to get there.
We realize this is sounding a little repetitive, but it is absolutely worth repeating.
There’s a HUGE difference between the two.
Now, this is counter-intuitive, we know, but pay close attention to the next sentence …
Anytime you see someone advertising an actual company, you’re looking at someone who has no idea how to market, and you can bet they’re losing tons of money thanks to their poor marketing tactics.
But you don’t have to worry about those technicalities at CCPro. We’ve got your back covered.
And that’s your lot for today. Until tomorrow…
Speaking of tomorrow … Don’t miss Boot Camp Day 5: “How To Automate Your Marketing.”
Dedicated to your success,

Kiora Rd, Miranda NSW 2228 Australia
Email Me Here: LiveBeyondNinetoFive@gmail.com
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